{"title":"BUSINESS","description":null,"products":[{"product_id":"the-art-of-persuasion-winning-without-intimidation-by-bob-burg","title":"The Art of Persuasion: Winning Without Intimidation By Bob Burg","description":"\u003ch4 dir=\"ltr\" class=\"text-text-100 mt-2 -mb-1 text-base font-bold\"\u003eThe Art of Persuasion: Winning Without Intimidation by Bob Burg\u003c\/h4\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eis a practical guide to getting what you want without resorting to pressure or manipulation. Originally published in 1998 as Winning Without Intimidation, this expanded edition studies the common traits shared by history's most successful and persuasive men and women, distilling them into everyday principles anyone can apply. Bob Burg, a bestselling author and sought-after speaker known for books like The Go-Giver, writes in a clear, often humorous style that makes the lessons on ethical persuasion and influence easy to absorb and apply immediately. Whether in business, sales, or everyday relationships, this book equips readers with tools to persuade with dignity while building lasting trust and cooperation.\u003c\/p\u003e\n\u003ch4 dir=\"ltr\" class=\"text-text-100 mt-2 -mb-1 text-base font-bold\"\u003e\u003cstrong\u003eKey Topics Included:\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e● \u003cstrong\u003eMaking People Feel Important:\u003c\/strong\u003e Techniques for genuine appreciation that open the door to cooperation rather than resistance.\u003cbr\u003e● \u003cstrong\u003eEverything Is Negotiable:\u003c\/strong\u003e A mindset shift for approaching negotiations with confidence instead of hesitation.\u003cbr\u003e● \u003cstrong\u003eDealing with Difficult People:\u003c\/strong\u003e Strategies for staying composed and persuasive even under tension or conflict.\u003cbr\u003e● \u003cstrong\u003ePersuasion in Action:\u003c\/strong\u003e Real case examples showing these principles applied by some of the most influential figures in modern history.\u003cbr\u003e● \u003cstrong\u003ePublisher:\u003c\/strong\u003e Sound Wisdom\u003cbr\u003e● \u003cstrong\u003eEdition:\u003c\/strong\u003e Reprint\u003cbr\u003e● \u003cstrong\u003eBinding:\u003c\/strong\u003e Paperback\u003cbr\u003e● \u003cstrong\u003ePages:\u003c\/strong\u003e 223\u003cbr\u003e● \u003cstrong\u003ePrice: \u003c\/strong\u003e1300 PKR\u003cbr\u003e● \u003cstrong\u003eISBN:\u003c\/strong\u003e 9781640951198\u003c\/p\u003e","brand":"Sound Wisdom","offers":[{"title":"Default Title","offer_id":50374216188141,"sku":null,"price":1300.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/8855\/0893\/files\/ArtofPersuasion.jpg?v=1785540718"}],"url":"https:\/\/britebooks.shop\/collections\/business.oembed","provider":"Brite Books","version":"1.0","type":"link"}